Post a Contest

Bilingual Social Media Content Creation

Status: Open
Prize: €10
Entries Received: 0

Contest Brief

Content Creator — Bilingual (EN / ES)Copywriting · Content Planning · SEO · Trend Research · Client & Creative Team Coordination
· Mid-level (3–5 years) · remotly · Native English & Native Spanish required
About the Role
We are hiring a Content Creator who writes and plans content, follows up with clients, and coordinates with our creative team — without shooting or editing media themselves. You own the copy, the content plan, the trends, and the platform SEO. Our designers, videographers and editors execute the visuals based on your briefs and feedback.
You will work side-by-side with the Performance Marketing Specialist and the creative team, supporting a portfolio of restaurant and hospitality clients in Madrid. Your job is to make sure every post, every caption, every ad and every hook is on-brand, on-trend, SEO-optimised for its platform, and delivered on time.
This is NOT a producer role. You will not shoot video, edit footage, or take photos yourself. You will brief, direct, review and approve — and you will write every word of copy.
Language requirement: Native-level English and native-level Spanish. Not "proficient", not "fluent" — native in both, written and spoken. Candidates who do not meet this bar will not be considered.
Key Responsibilities
1. Content strategy & monthly calendar — build a per-client content plan aligned with seasonal menus, local events (San Isidro, Madrid Pride, Navidad…) and the paid media calendar.
2. Concept & brief every piece — write clear creative briefs (hook, message, format, platform, CTA, references) for designers, video editors, and photographers on the team.
3. Copywriting in native EN + ES — captions, ad headlines, short-form scripts, menus, landing pages, email, and Google Business Profile posts. Native tone, no translation feel.
4. Trend research & platform intelligence — spend real time on TikTok, Instagram, YouTube and Google every week. Bring 2–3 new trends, sounds, or formats to the team per client per month, and explain why they fit.
5. Social & platform SEO — research keywords, hashtags, titles, and descriptions so our content gets found on TikTok Search, Instagram Search, YouTube, Google Discover and Maps. Own the keyword list per client.
6. Client follow-up — be the day-to-day point of contact for assigned clients: weekly check-ins, approvals, content reviews, reporting, and feedback collection.
7. Creative team coordination — follow up with designers and video editors on every task: brief on Monday, review mid-week, approve, schedule, publish. You own the deadline, not them.
8. Publishing & community management — schedule content in Meta Business Suite /respond to DMs and comments on-brand, and escalate reputation issues.
9. Performance feedback loop — read content and ad performance (views, watch time, saves, shares, CTR) and translate insights into the next round of briefs.
10. Internal alignment — sync weekly with the Performance Marketing Specialist so organic content and paid campaigns share hooks, creatives, and narratives.
Requirements (must-have)
• Native English AND native Spanish — written and spoken. You can write a caption, a headline, or a 30-sec script in either language with zero translation feel.
• 3–5 years in content creation, copywriting, or social media roles — ideally with restaurant, hospitality, lifestyle, or F&B clients.
• Strong copywriter in both languages. Show us captions and headlines, not essays.
• Deep platform knowledge — you understand what works on TikTok vs. Instagram vs. YouTube Shorts vs. Google, and why. You know platform-native SEO (TikTok Search, YouTube tags, Instagram search, Google Discover).
• Trend hunter — you can prove you spotted trends early and turned them into content that performed.
• Client-facing experience — you are comfortable running weekly calls, handling approvals, and keeping projects on track.
• Comfortable briefing and managing creatives (designers, video editors, photographers) — not doing their job, but making sure the job gets done on-brief and on-time.
• Working knowledge of scheduling & analytics tools: Meta Business Suite, Later or Metricool, TikTok Analytics, YouTube Studio, Google Business Profile Insights.
• Organised project-manager mindset — calendars, trackers (Notion / ClickUp / Trello / Asana), and documented briefs.

• Experience optimising Google Business Profile and writing GBP posts for local SEO.
• Basic SEO knowledge (Google Search Console, keyword research tools like Ahrefs, SEMrush, or Ubersuggest).
• Experience using AI tools (ChatGPT, Claude, Perplexity) to accelerate research and drafting — without losing native voice.
• Previous experience briefing paid-ad creatives (Meta / TikTok / YouTube).