Design Concepts needed for lighting company logo

  • Status: Closed
  • Prize: $80
  • Entries Received: 7

Contest Brief

Our New Zealand based company Work Lights Ltd sells LED lights for factories, workshops, warehouses and other industrial places.

Your logo design entries must...
- NO LIGHT BULBS please. This gimmick is overdone in the marketing world
- Be reproducible in simple/flat 2D with solid outlines (3D is nice sometimes but flat logos are best for concepts)
- Should be no more than 2 colors in the logo with good contrast on a dark or light background
- The font-type should be easily readable and bold. It should appeal to trades people like builders, electricians, painters or even people who have a workshop at home.
- Must not breach any copyrights
- Must be reproducible in all types of marketing materials including vehicle sign-writing, website, business cards, letterheads, invoice templates, etc.

You can use some or all of the following ideas...
- The logo designs could portray some kind of icon or image, but this needs to be simple and not over-power the words "WORK LIGHTS"
- Maybe using a font similar to popular hardware retail companies may be good. Some company logo ideas are attached.
- Ideas for icons or images are hammer, bench-vice, safety helmet, steel-capped boot(s), other power tools or anything that conveys an industrial work environment. If a subtle aspect of lighting can be introduced into the logo as well, that would be great.
- An icon or image is not strictly required if the logo font and colors are effective enough.

I look forward to your entries and will provide feedback each day.

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Top entries from this contest

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Public Clarification Board

  • logoexpertbd
    logoexpertbd
    • 4 months ago

    Please check #162

    • 4 months ago
  • bilalahmed0296
    bilalahmed0296
    • 4 months ago

    #153 #155 please Check

    • 4 months ago
  • bilalahmed0296
    bilalahmed0296
    • 4 months ago

    #150 Please Check

    • 4 months ago
  • deeds85
    deeds85
    • 4 months ago

    Kindly check entry #140
    Feel free to comment. I am open for any modifications that needs to be done in the artwork.

    • 4 months ago
  • vanwijkdan
    Contest Holder
    • 4 months ago

    Another couple of ideas that I would like to see incorporated into entries is the idea of a work boot, work boot footprint or using the words to create a shadow from light effect. The shadow effect would need to be kept SIMPLE as reflecting all letters could make the logo look too busy. Happy designing!

    • 4 months ago
  • Hazemwaly1981
    Hazemwaly1981
    • 4 months ago

    kindly check #107

    • 4 months ago
  • dobreman14
    dobreman14
    • 4 months ago

    thanks for your feedback. i have uploaded another concept as #77. looking forward to hearing your opinion about it

    • 4 months ago
  • dobreman14
    dobreman14
    • 4 months ago

    please check #69 and #70. fonts used are free for commercial used and icons are created from scratch without using any stock elements

    • 4 months ago
  • deeds85
    deeds85
    • 4 months ago

    Kindly check entry #50 #51 and #54 . Feel free to comment. I am open for any modifications to be done in the same artwork.

    • 4 months ago
  • Geosid40
    Geosid40
    • 4 months ago

    please check #37

    • 4 months ago
  • DimitrisTzen
    DimitrisTzen
    • 4 months ago

    Check #3 please

    • 4 months ago
    1. vanwijkdan
      Contest Holder
      • 4 months ago

      Checked and rated

      • 4 months ago
  • vanwijkdan
    Contest Holder
    • 4 months ago

    Just to clarify, light bulbs are overdone and nearly every lighting company has it. We want something more original so please read the description of the contest for some ideas. Thanks

    • 4 months ago
    1. designart051
      designart051
      • 4 months ago

      name of company

      • 4 months ago
    2. vanwijkdan
      Contest Holder
      • 4 months ago

      Work Lights Ltd

      • 4 months ago

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