New logo for Weevo

  • Status: Closed
  • Prize: €360
  • Entries Received: 1382
  • Winner: dezy9ner

Contest Brief

Weevo is a well-known web agency in Italy for digital strategies to approach international markets. We define web marketing strategies, we write content - copywriting, we build websites, we manage social media.
We are anyway more focused on strategy and content/copywriting than website or coding.

We changed our logo several times in 7 years. So why change it again? Because digital communication evolves, marketing evolves, our customers evolve, we evolve. Some of you asked us if Weevo has a meaning. It was just some invented name that came up in our minds 7 years ago. But the reality is, that we evolve, and WEEVOlve could actually be the meaning of our name. This could be some interesting input for the logo.

We would like a new approach - discontinued from current and old logos we had - more corporate on one hand - eg. IBM - as well as more creative - eg. negative space (just look for "negative space logo" on Google).
We have attached several examples of the negative space logos we like, as well as one example we don't like (the Negative one).

We don't have an icon or symbol - at least not in the last version of our logo - and we don't want an icon or symbol aside or above the logo. We'd like to have the icon/symbol inside the logo with a negative space effect.

Official colours of our logo are:
BLUE: Pantone 285C Plus Series Solid Coated
RGB 0 114 206
CMYK 90 48 0 0

GREY: Pantone Cool Gray 11 C
RGB 83 86 90
HEX/HTML #53565A
CMYK 44 34 22 77

We may consider different shapes of grey, even black, but the blue must be the same.

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Profile image weevo, Italy.

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