How to Use Psychology in Creating Social Media Campaigns
Psychology has always played a big role in social media campaigns. Learn you can make use of these great tips.
### **Scope of Work / Alcance de trabajo** SEO keywords, funnel strategy and landing page mission. Spanish language mission / proyecto a hacer en español. Below we lay out a description of the tasks for your proposal. Further details on the web site concept to be provided once freelancer is selected. ### **1. Landing Page Copy** Produce copy for the public marketing landing page for our UI / UX designer to work on. The structure is: - **Hero section:** Headline + subheadline + CTA button copy - **Benefits section:** 3-5 short benefit statements (not feature descriptions) - **How It Works section:** 3-step explainer (brief, punchy) - **Social proof section:** Review template copy (2-3 formats: short quote, long quote, stat-style) - **FAQ section:**&n...
I need a complete, end-to-end customer service and conversion engine running natively on WhatsApp. The system must greet prospects, qualify them, overcome objections, and lead them all the way to payment—without feeling robotic. To pull that off, I’m looking for one partner who is equally strong in persuasive sales copy, flow automation, and conversational AI. Here’s the vision: • Copywriting: Every message—from the first “hello” to the final upsell—should read like a seasoned closer wrote it, reflecting brand voice and proven persuasion frameworks. • Automation: Flows have to fire flawlessly through the official WhatsApp Business API (or an equivalent provider such as Twilio) and sync with my CRM and payment gateway. Triggers, tags, ...
...support info, documentation note, shipping note, FAQ, city reference (e.g. Buenos Aires for Argentina), related products, and a Send Requirement CTA. SEO Keywords A 726-keyword workbook will be provided covering all 12 countries in English, Spanish, and Portuguese across Commercial, Product/Category, Buyer Intent, and Modifier clusters. Keywords must be naturally integrated — no stuffing. Lead Funnel Google Search → Country/Product Page → WhatsApp or Lead Form → Qualified Lead → Quotation Deliverables & Acceptance Criteria All 18 tasks completed and live All 12 country pages unique — zero duplicate content Hreflang verified in Search Console Lead form and WhatsApp CTA tested and working GA4 conversion tracking confirmed Zero broken links or...
...integration --- ### Scope of Work #### 1. CRM & Pipeline Setup * Build a customized pipeline: * New Lead * Contacted * Qualified * Appointment Set * Offer Made * Under Contract * Disposition * Closed * Smart tagging system (Motivated, Cold, Follow-up, Hot Lead, etc.) * Opportunity management setup --- #### 2. Lead Capture & Funnel Setup * Landing pages for: * “Sell Your House Fast” * Cash offer form * High-converting funnel design inside GHL * Thank-you pages with clear next steps * Integration with: * Facebook Lead Ads * Google Ads landing pages * Website forms * Pixel and conversion tracking setup --- #### 3. Meta (Facebook/Instagram) Campaign Setup & Automation * Full setup of campaigns inside Meta Platforms...
The Mission: I need a clinical audit of our current Google Search Ads account. The goal is simple: Maximum high-quality enquiries for the lowest possible cost. We are operating in a high-competition local market (Childcare) and need someone to eliminate budget leaks and sharpen our traffic funnel. The Goal: Efficiency Audit: Identify and cut high-cost, zero-conversion keywords immediately. Budget Optimization: Structure the account to ensure every dollar is bidding on "High-Intent" local searches. Asset Performance: Resolve pending/low-quality asset issues to improve Quality Score and lower CPC. CPA Reduction: Provide a clear roadmap to drive down the cost per enquiry while maintaining lead volume. What I am looking for: Google Ads specialist live and work in Austral...
...segmentation and A/B tests. • SEO and content marketing: Audit our current pages, map priority keywords, and create conversion-minded blog or recipe content that earns backlinks and improves ranking. • B2B outreach & lead generation: Build a qualified prospect list, craft value-centric pitches, and book discovery calls that turn into recurring wholesale accounts. • D2C sales management: Monitor funnel metrics daily, refine offers, and recommend CRO tweaks so we continually improve AOV and LTV. Deliverables 1. 30-day growth blueprint with clear KPIs and timelines 2. Weekly social/ad creatives and posting schedule (Canva, Meta Ads Manager, LinkedIn Campaign Manager files) 3. Four automated email flows and two broadcast templates in Klaviyo (or your p...
I’m sitting on a portfolio of 400 apartments that need to move, and I want a focused social-media advertising push to make it happen. The entire budget is reserved for paid campaigns on Facebook, Instagram and LinkedIn, with lead generation as the only metric that matters. Here’s what I need from you: build a full-funnel campaign—from audience research and pixel setup through ad copy, creative and daily optimisation—that fills my inbox with qualified buyer enquiries. I’ll supply floor plans, photos and pricing; you turn them into thumb-stopping ads, track performance in Ads Manager, and tweak until the cost per lead hits an acceptable range. Weekly reports outlining spend, impressions, clicks and verified leads will keep us aligned. If you have a ...
...leads. Every decision, bid change, or creative tweak should aim at lowering CPL while protecting ROAS. Expect close collaboration with our creative and strategy pods, rapid feedback loops on copy and visuals, and full access to our historical data in Ads Manager. You should already be comfortable reading the numbers—CTR, CPC, CPM, ROAS—and translating them into actionable next steps that improve funnel efficiency. Proven experience with Meta Ads for D2C brands is essential, along with sound knowledge of funnels, retargeting logic, and clear communication. We plan to kick off as soon as we find the right fit and keep the engagement open-ended, expanding budgets as results justify. Deliverables • Campaign blueprint showing test groups, budgets, and KPIs &bul...
My cloud-based education technology platform is ready for wider adoption among schools, universities, and corporate L&D teams. To accelerate growth I need an experienced B2B professional who can do two things exceptionally well: • Lead generation – pinpoint decision-makers inside target institutions, craft outreach that resonates, and keep the top of the funnel full with qualified prospects. • Client acquisition – guide those prospects through discovery, demo, proposal, and negotiation until the contract is signed. I’ll provide product training, positioning collateral, and CRM access (HubSpot). You’ll own your outreach cadence—email, LinkedIn, calls, or other channels you trust—while keeping pipeline data current and sharing week...
...one clear outcome: more qualified leads that turn into paid enrollments. You will start by auditing the existing campaigns, audiences, pixels, and conversion tracking. From there, build or restructure campaigns that focus squarely on cost-per-lead and ROAS, using look-alike audiences, keyword intent, and smart bidding where appropriate. Creative iterations, landing-page suggestions, and tight funnel tracking are all expected parts of the workflow. I’m open to testing tactics that usually serve broader goals—such as traffic or awareness—when they demonstrably feed the lead pipeline, but lead generation remains the success metric. Weekly reporting with insights, next-step recommendations, and clear numbers on spend, CPL, and conversions will be the yardstick...
...growth, etc.) Ability to track, analyze, and explain results clearly Experience building or improving conversion funnels Self-starter mindset — minimal hand-holding required Strong communication and reliability Nice to Have (Bonus): Experience with local service businesses or lead-gen models Background in content marketing or viral short-form strategy Familiarity with automation tools, CRMs, and funnel systems Ability to execute as well as strategize (hybrid operator preferred) Project Details: Type: Ongoing (long-term preferred) Focus: Growth, lead generation, and brand positioning Budget: Open — based on experience and results Start: ASAP To Apply: Share specific results you’ve achieved (numbers matter) Include examples of campaigns or brands you’ve work...
I need a full-funnel advertising setup that turns curious scrollers into booked consultations for my fitness studio and personal training services. The entire focus is lead generation, so every impression, click and form submission must push prospects closer to an in-person visit. Campaign scope • Platforms in play: Google Ads search and display, plus Facebook and Instagram Ads. • Objectives inside each account: high-intent lead forms, call-only ads and retargeting sequences. • Geo-targeting: radius around my gym, adjustable after the first data review. • Creative: ad copy, headlines and visuals that highlight transformation stories, limited-time offers and free assessment hooks. • Tracking: conversion tags, Meta pixel and Google Analytics 4 event...
...revenue, so every creative, audience segment, bid strategy, and optimisation tweak needs to be chosen with that in mind. You’ll take full control of the Ads Manager account: building conversion-oriented campaigns, sharpening targeting so we reach both my loyal customers and fresh prospects, and continuously split-testing to push down cost-per-purchase while scaling volume. Clear reporting on ROAS, funnel performance, and next-step recommendations is essential so we can make data-led decisions in real time. Deliverables • Campaign structure built around proven sales objectives • Ongoing optimisation of audiences, creatives, budgets, and placements • Weekly performance dashboard and insights with actionable next steps If you’re confident working ...
Job Title: SEO + Google Ads + Lead Generation Expert for Transport, Packers Movers and Insurance Business Project Description: We are looking for an experienced digital marketing expert/freelancer to generate qualified leads for our business through SEO, Google Ads, social media marketing, and lead funnel optimization. Business Segments: - Transport & Logistics - Packers and Movers - Insurance Services -Real estate Scope of Work: 1. SEO Audit and Strategy 2. Improve Google Rankings for service keywords 3. Local SEO and Google Business optimization 4. Google Ads campaign setup and optimization 5. Facebook/Instagram lead campaigns 6. Landing page optimization for conversions 7. Lead generation strategy (organic + paid) 8. Keyword research and competitor analysis 9. Conversion...
...mission is crystal clear: build, launch, and continuously optimise conversion-focused ads on both Facebook and Instagram, using engaging video creatives as the core content format. Here’s the flow I have in mind: we start with a brief audit of my current pixel setup and product catalogue, define clear KPIs (ROAS and CPA are the two I track most), and craft persuasive video ads tailored to each funnel stage—cold prospecting, retargeting, and upsell. Audience research, detailed targeting, look-alike creation, and A/B testing of thumbnails, hooks, placements, and calls-to-action should be part of the process from day one. Deliverables • A complete media plan with suggested budgets, objectives, and timelines • 3–5 high-impact video ad variations (story...
...already have paying clients from word of mouth. Now we scale with paid ads. This is not a brand awareness role. This is not a testing role. We need one person who has already cracked this exact type of offer on Meta and can come in and execute from day one. What You Will Be Doing You will own the entire paid Meta campaign for Novation — strategy, creative direction, audience targeting, copy angle, funnel structure, and optimisation. The goal is simple: qualified appointments booked on our calendar from business owners, aspiring agency owners, people entering the online money space, and people already running an agency who want to scale. Our ticket price is $7,000. Our offer is real, our delivery is proven, and our guarantee is backed. We need the traffic to match. You will...
...capture system for non-bank / private loans ranging from $25,000 to $500,000. This is a systems execution role only. You are responsible for setup, integration, and ongoing technical reliability. Leads must come directly into my system through a structured funnel (ScoreApp or similar). No shared or third-party leads. Core Responsibility: Build and maintain a system that: captures enquiries correctly routes leads into CRM without failure runs stable automation (SMS/email/webhooks) remains technically reliable over time Scope: Build Funnel setup (ScoreApp or equivalent) Landing page CRM integration (GoHighLevel / HubSpot / Airtable) Automation (SMS/email) Webhooks / API connections Full system testing Maintain Monitor system performance weekly Fix broken integrations qu...
I run a WordPress site with a single-page funnel and need a developer to tidy up three technical items for me. 1. Structured data: the site is using old markup and I’d like the appropriate schema types refreshed so Google reads the page properly. You’ll check the existing code, decide whether LocalBusiness, Product, Article or another schema fits best, and then implement the updated JSON-LD or microdata so it validates in Google’s Rich Results Test. 2. Meta Pixel: I already have the Pixel ID and full code snippet. Please place it in the head of the landing page, verify it fires on load via the Meta Pixel Helper and make sure no other tracking scripts break. 3. Contact form key: the form currently fails because the required key (API / secret key supplied once we ...
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...reporting. Both projects already compile and ship; you will be dropping in the SDKs, wiring the events, and confirming everything reports correctly in the respective dashboards. Key deliverables: • Add the latest TikTok analytics SDK to the existing Android (Kotlin/Gradle) and iOS (Swift/Objective-C with CocoaPods) codebases. • Map and fire the agreed-upon event list (installs, opens, purchase funnel, and any custom events we identify) to both TikTok and Appsflyer. • Provide a short verification guide showing real-time event flow in TikTok Ads Manager and Appsflyer. • Push all work through our Git repository with clear commit messages and basic README updates so my team can maintain it. Acceptance criteria: no build errors, events appear in both dashbo...
...once the deliverables, if any, for the week are provided.) **Location:** Remote **Time Requirement:** This project will require 15+ hours each week. ### **Overview** EV Poker is the "Information Utility" for the poker world. We are seeking an **Operations Specialist** who is obsessed with data integrity and market outreach. You will be the engine that keeps our platform accurate and our growth funnel full. This isn't just about checking boxes; you are the first line of defense for our product quality and the primary driver of our lead generation strategy. --- ### **Key Responsibilities** #### **1. Promotion & Data Management (Admin Panel)** * **The "Truth" Source:** Ensure every poker promotion for our target venues is created, accurate, and 10...
...including creative concepts, posting cadence, and the first 30-day calendar. • Produce or direct engaging, on-brand Reels (you can work with raw footage I supply or manage production end to end). • Launch supporting paid boosts or ads when organic momentum justifies it, keeping spend efficient. • Repurpose the strongest Reels into Facebook placements and quick email snippets to keep the wider funnel warm. • Track reach, saves, shares, click-throughs, and—most important—lead conversions, then report weekly with clear next steps. Success for me looks like consistent growth in qualified followers plus a measurable lift in captured leads across all three accounts. If you have campaign case studies that show this kind of outcome, I’m read...
I am looking for someone who can research pinterest user accounts focused on interior design and architecutre. This is a part of my company's sales funnel. You will give me a list of 200 accounts of pinterest user profile with the given criteria: certain number of followers, pin reach and last pin added. I have a chrome extension that can reveal this information, but you will need to create a spreadsheet with the account links. You must be able to start immediately and finish asap.
I’m ready to launch a focused lead-generation campaign across Facebook and Instagram aimed at 18- to 50-year-olds in a specific geographic region (I’ll share the exact location once we start). I need the entire funnel handled for me—from strategy through optimisation—so that the ads drive a consistent flow of qualified leads at the lowest possible cost. You’ll take charge of creative concepts, copy, audience building in Meta Ads Manager, pixel/event installation, A/B testing and ongoing performance tuning. Meta policy compliance is essential, as is clear weekly reporting so I can see spend, CPL and next-step recommendations. Deliverables: • Campaign setup and launch, fully tracked • At least two creative variants (image or short-form video...
I need an agile, high-impact push that drives real votes for Freelancer in the Webby Awards before the deadline. The voting link is and everything we do should funnel people straight there. What I’m after • A concise promotion plan that can be launched immediately • Share-worthy creative assets (captions, visuals, short clips or GIFs) tailored for major social channels • Fast scheduling or posting support so the campaign actually goes live, not just sits in a deck • Simple tracking ideas—UTM tags, links, or platform insights—so I can see the vote count move Key considerations • Tone must be upbeat and community-focused; 87M+ users deserve to be celebrated • Time is critical, so reusable templates or rapid-fire content batch...
...work • Strategy – map out an always-on mix of paid campaigns (Meta Ads Manager) and consistent organic posts that speak to students and parents researching higher-education options overseas. • Execution – build, launch, and optimise ads, craft thumb-stopping creatives, write copy, schedule reels, stories, and carousel posts, and use retargeting to push warm audiences toward conversion. • Funnel & tracking – set up pixels, custom events, lead forms, and UTMs so each enquiry can be traced back to its source. I already have landing pages; you’re free to suggest tweaks that improve CVR. • Reporting – weekly dashboards covering spend, CPL, lead quality, and next actions. Revenue share Instead of a fixed fee, I’ll p...
I run a business-to-business operation and want to turn cold contacts into warm sales conversations by using as my central platform. The core objective is straightforward: generate qualified leads through well-structured email outreach. Here is what I need help with: • Set up and manage campaigns from list building to fina...bounces and monitor spam scores inside • Track results closely, then refine timing, cadence and messaging to lift open and reply rates I’ll supply brand guidelines and any reference materials you may need; you’ll bring the strategy, tool expertise and data-driven mindset to turn prospects into opportunities. Regular progress snapshots pulled from analytics will confirm that the funnel is filling with new B2B leads week after week.
I want to attract a steady stream of new B2C prospects and move them smoothly from awareness to conversation, all within the channels my customers already use every day. The core of this project is a joined-up lead-generation funnel that runs across Instagram and WhatsApp, supported by compelling content marketing pieces that drive clicks and opt-ins. Also develop the insta profile. The campaign will be the upsell model. Here’s what I need from you: • Strategy & Setup - Map out a clear customer journey for Instagram posts, Stories, Reels and ads that pushes qualified traffic to WhatsApp. - Build or refine the WhatsApp Business profile, automated greetings and quick-reply templates so leads feel attended to instantly. • Content Creation - Design ...
I need a steady, predictable stream of qualified B2B leads coming directly from Instagram’s ad placements inside the Meta Ads Manager. The objective is crystal-clear: build and optimise a lead-generation funnel that captures decision-makers, not just general followers. You’ll work inside my existing Business Manager, set up conversion-optimised Instagram Lead Ads (Instant Forms preferred), configure any required pixels or Events API endpoints, and craft scroll-stopping creative that matches our brand voice. Continuous A/B testing of audiences, copy, and creatives is essential so we can quickly scale what converts and cut what doesn’t. Key deliverables • Campaign structure built for B2B lead generation on Instagram only • 3–5 ad variations (i...
I run two separate companies that now need focused, data-driven promotion: • Business A sells exclusively to an international audience. • Business B serves both South Africans and overseas clients. Your task is to plan, build and manage campaigns that bring in qualified leads and measurable...results-based: you earn as the campaigns deliver. We’ll agree on the conversion events that trigger payment (lead, sale, revenue tier) and the commission percentage before launch. When you respond, highlight specific wins that prove you can: • Reach and convert international buyers. • Target South African audiences cost-effectively. • Optimise landing pages, pixels and analytics for full-funnel visibility. If you’re confident you can turn performa...
...need from you • A complete course outline that flows from “What makes a product sellable?” through to “How to close the first sale without giveaways.” • Slide deck templates, speaker notes, and any worksheets or checklists learners will fill out along the way. • Practical demonstrations of tactics such as crafting persuasive copy, building trust through social proof, and setting up an email funnel or landing page—using widely available tools like Canva, Mailchimp, or similar. • Short quizzes or exercises after each module so participants can test their understanding. • Indonesian language throughout, written in a friendly, motivational tone that keeps novices engaged. Acceptance criteria 1. Curriculum covers at l...
I need a results-driven pro who can keep my B2B sales funnel full. Use any combination of email campaigns, social media marketing, content marketing—or other tactics you’ve mastered—to deliver qualified decision-maker leads that meet my ideal customer profile. When you apply, focus on your experience running comparable B2B campaigns and the outcomes you achieved (conversion rates, cost per lead, or other hard numbers). Once we agree on targets, I’ll share buyer personas and messaging so you can move fast.
I’m looking to boost the click-through rate of my search engine campaigns by rewriting our ad copy with the help of AI. The campaigns are already running on Google Ads; impressions are healthy, but the current text isn’t pulling visitors into the funnel as strongly as it should. Here’s what I need from you: • Audit a sample set of my existing ads to uncover the wording, tone, and call-to-action gaps that are suppressing CTR. • Generate fresh, AI-driven variations for headlines and descriptions—tailored to the same keywords, policies, and character limits—that can be slotted straight into Google Ads. • Supply at least three testable versions per ad group so I can run immediate A/B experiments. • Provide short guidance on rota...
...transferable skills, and sell the opportunity. The end clients sit within what I’d broadly call the Human Resourcing space, and they need tech talent that can jump onto projects without months of ramp-up. You’ll be using the usual mix of LinkedIn Recruiter, GitHub searches, and our lightweight ATS, but I’m open to any additional sourcing channels you already trust. I simply care that you keep the funnel moving, communicate clearly, and document each touchpoint. Deliverables (weekly): • Updated tracker showing each candidate’s stage, notes, and next action • Three to five qualified, interview-ready developers introduced to our onboarding lead • A short retrospective on challenges, questions, and proposed process tweaks If you thrive on con...
...TRADESPEOPLE COVERING EACH AND EVERY TRADE. Scope of work • Diagnose the local and regional home-services market: size, trends, unmet needs, competitor gaps and pricing benchmarks. • Translate insights into an actionable go-to-market strategy that details customer segments, value propositions and acquisition channels. • Build a sales blueprint—including outreach cadence, messaging angles and funnel metrics—that my in-house team can execute immediately. • Identify and prioritise potential partnership targets (real-estate agencies, property managers, retailers, etc.) and outline win-win collaboration models. Deliverables 1. Research brief with data sources and key findings. 2. 90-day growth roadmap with milestones. 3. Partner shor...
...Baby Boomer-owned home-service businesses across the Southeastern United States. We focus on profitable, operationally sound companies whose founders are approaching retirement without a defined succession plan. We are a platform builder, not a turnaround buyer — we pass on more than we acquire. The Role We are hiring a freelance deal sourcer / skip tracer to sit at the top of our acquisition funnel. Your job is to identify and qualify acquisition targets that fit our buy box, verify owner contact information, and deliver a clean, standardized batch of leads every week. Strong leads advance into our evaluation and due diligence pipeline; weak leads waste everyone's time — we optimize for signal over volume. The Buy Box (Hard Criteria) Every lead you deliver mus...
...Facebook and Instagram to attract the right audience, capture their details, and convert them into booked calls in my calendar. Short, engaging videos (reels, stories, GIF-style clips) will be the core content format because they resonate best with our prospective clients and referrers. What success looks like to me 1. A clear, data-backed social strategy outlining audiences, messaging, and funnel stages. 2. Scroll-stopping video assets created, captioned, and published on a consistent schedule. 3. Paid and organic tactics working together to deliver a predictable volume of high-intent enquiries every week. 4. Each enquiry is followed up promptly, qualified, and slotted into an agreed appointment calendar—no gaps, no double-ups. 5. Transparent reporting that sh...
I’m ready to launch a tightly focused LinkedIn campaign with one clear objective: converting business professionals into qualified leads. I already know that long-form, insight-driven articles resonate best with this audience, so the plan is to build the entire funnel around that content format—organic posts, sponsored updates, and article-gated lead magnets all pointing toward a concise, trackable conversion point. Here’s what I need from you: strategy, execution, and optimisation rolled into one seamless workflow. That means shaping a content calendar of authority-building articles, configuring Campaign Manager and Sales Navigator to reach decision-makers, writing the ad copy that drives clicks, and continually refining targeting, bids, and creative through Link...
Project: High-Converting Real Estate Landing Page (Lead Generation Focus) I need a professional landing page for my real estate project. My priority is lead generation, not just design. Scope of Work: * Single landing page (mobile-first, fast lo...Built on WordPress / Webflow / Custom HTML * Page speed optimized * SEO-friendly structure * Facebook Pixel & Google Analytics setup * Conversion tracking (form submit, call clicks) * Thank you page after form submission Important: * Must have experience in real estate landing pages * Share 2–3 live projects (not screenshots) * Prefer someone who understands ad campaigns (Facebook/Google Ads funnel) Deliverables: * Fully working live landing page * Editable backend access * Basic guidance on how to run ads on this page Ti...
I’d like an experienced B2B rain-maker to fill my calendar with founders and finance leaders from start-ups, SMEs, and other growing companies that could benefit from outsourced accounting, bookkeeping, tax-planning, or fractional CFO support. You’ll own the entire top-of-funnel: researching prospects, crafting tailored messages, reaching out via LinkedIn and email, qualifying interest, and locking in a discovery call directly onto my schedule. There are no upfront fees. Instead, you’ll earn a fixed percentage of every dollar we bill the clients you introduce, so your income scales with your results and has no ceiling. What will keep us both happy is simple: • Each booked call must be with a decision-maker from a start-up, SME, or growth-stage firm that gen...
I’d like an experienced B2B rain-maker to fill my calendar with founders and finance leaders from start-ups, SMEs, and other growing companies that could benefit from outsourced accounting, bookkeeping, tax-planning, or fractional CFO support. You’ll own the entire top-of-funnel: researching prospects, crafting tailored messages, reaching out via LinkedIn and email, qualifying interest, and locking in a discovery call directly onto my schedule. There are no upfront fees. Instead, you’ll earn a fixed percentage of every dollar we bill the clients you introduce, so your income scales with your results and has no ceiling. What will keep us both happy is simple: • Each booked call must be with a decision-maker from a start-up, SME, or growth-stage firm that gen...
I’ve just taken my Australian pet-sitting marketplace live and now need a steady flow of new users on both sides of the exchange—pet owners looking for care and sitters eager for bookings. The immediate priority is a Facebook and Instagram advertising program built for one thing: generating qualified leads. Here is what I need handled end-to-end: • Campaign blueprint that maps objectives, funnel stages, KPIs and the split between pet-owner and pet-sitter audiences. • Creative production each month: a balanced mix of eye-catching static images and short, scroll-stopping videos that stay on brand. • Full ad-account build-out in Ads Manager, including Pixel/Conversions API setup, custom & look-alike audiences, and retargeting loops. • Ongoing ...
...with dedicated calendars and performance optimisation for Facebook, Instagram, LinkedIn and Tic Tok. Email Marketing should nurture our existing list through segmented journeys and automated drip sequences. SEO work must shore up the technical foundation, expand high-intent content clusters and secure quality backlinks. Finally, OTT ads should be planned and placed strategically to broaden top-of-funnel reach while remaining measurable. Deliverables • 90-day digital growth plan covering Social, Email, SEO and OTT • Channel-specific creative and media calendars (weekly granularity) • Performance dashboards with agreed lead-gen and revenue metrics • Bi-weekly optimisation reports and action recommendations All work should be data-driven; I rely on tool...
...transferable skills, and sell the opportunity. The end clients sit within what I’d broadly call the Human Resourcing space, and they need tech talent that can jump onto projects without months of ramp-up. You’ll be using the usual mix of LinkedIn Recruiter, GitHub searches, and our lightweight ATS, but I’m open to any additional sourcing channels you already trust. I simply care that you keep the funnel moving, communicate clearly, and document each touchpoint. Deliverables (weekly): • Updated tracker showing each candidate’s stage, notes, and next action • Three to five qualified, interview-ready developers introduced to our onboarding lead • A short retrospective on challenges, questions, and proposed process tweaks If you thrive ...
...success at scale. Our business operates in a competitive online marketplace environment, and we need an agency that can strategically drive traffic, generate qualified leads, and optimise conversions across multiple channels. Scope of Work: Advanced SEO strategy & execution (technical, on-page, off-page) Google Ads & PPC campaign management (high ROI focus) Conversion rate optimisation (CRO) Funnel strategy and performance tracking Ongoing analytics, reporting, and scaling strategies Requirements (Must Have): Proven track record with measurable results (case studies required) Deep expertise in SEO, Google Ads, and lead generation Experience working with marketplace platforms or similar businesses Strong understanding of data, tracking, and performance metrics Ability...
...identity that attracts Investors, HNIs, and NRIs. Key Deliverables: - Social Media Branding (Instagram & LinkedIn): - Develop a cohesive, premium visual identity (Reels, Carousels, Static Posts). - Create a content strategy that balances "Market Education" (Investment tips) with "Property Showcases." - Manage a professional content calendar (3-4 high-quality posts per week). - Lead Generation & Funnel Building: - Implement targeted lead-gen strategies (LinkedIn outreach, Instagram Lead Magnets). - Create "Comment-to-DM" automation or funnels to capture investor inquiries. - Focus on quality over quantity—leads must have high intent for Gurgaon investments. Engagement & Growth: - Organic growth strategies to reach NRIs and HNI ci...
I run a growing firm in Mulund West, Mumbai, and I’m ready to bring three female telecallers onto our in-house team. The core of the job is sales calls—covering cold outreach, follow-ups, and appointment setting—so I’m looking for mid-level professionals who already know how to move prospects smoothly through the funnel without sounding scripted. Because our clients are based around Mumbai, candidates living in or near Mulund West will fit best with our office schedule and help us keep response times short. If you can commute easily, you’ll be at the top of my list. You’ll work from our office, handle a provided lead database, and update daily call reports in our CRM. A confident phone presence, clear spoken English and Hindi, and the discipline...
I’m opening the doors to a true performance partnership for WaidVision, my premium security-camera brand. All inventory, fulfillment, and the entire Shopify storefront are al...authority. • Activating influencer marketing collaborations where it makes sense. • Refining interest-based targeting to keep acquisition costs lean while expanding reach. Key expectations: 1. Launch, optimize, and scale campaigns with clear ROAS goals. 2. Provide weekly performance snapshots pulled directly from ad platforms and Shopify analytics. 3. Propose iterative tests—creative angles, funnel tweaks, new audiences—and own their execution. If you’re the kind of marketer who prefers sharing in upside rather than charging flat fees, let’s align our goals an...
HydroGuard Water Protection Platform: WordPress + Elementor (fully editable by client) 1. Project Objective Build a high-conversion lead generation website (sales funnel, not a brochure) that: • Creates urgency around hidden water leak risks and potential damage costs (R150,000 – R400,000+). • Educates unaware homeowners in Cape Town and the Western Cape. • Positions HydroGuard as the trusted local premium prevention specialist. • Drives primary conversions: Free Risk Assessment, WhatsApp enquiries, and quote requests. Core Flow (Non-Negotiable): Problem (Fear) → Solution (HydroGuard) → Simplicity & Trust → Clear Action. 2. Positioning & Strict Rules DO NOT • Mention any manufacturer brands or specific product names. • Over-...
...test, and scale the most effective acquisition channels (paid and organic) based on performance. This may include (but is not limited to): paid social, search, email marketing, influencer collaborations, partnerships, content marketing, or other high-converting approaches. Continuously optimize campaigns for cost-per-acquisition and overall sales performance. Funnel & Landing Page Strategy: Design a high-converting sales funnel for a direct-to-consumer ebook business. Provide guidance on: - Landing page structure and messaging - Lead magnets - Email sequences and nurturing flows - Retargeting strategy - Conversion tracking and analytics Important Context: The ebook will be sold through our own website We are based in Pakistan and targeting a U.S.-base...
Psychology has always played a big role in social media campaigns. Learn you can make use of these great tips.
Willix Halim on data science and funnel optimization
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