Hi. My name is Tim Epstein,
…And I believe effective web copy is adherence to today’s web-content-style-guide. The research tells us what type of writing gets your message across to achieve the clicks needed for success. It’s a constant battle that needs to be confronted.
I confront the challenge by keeping up with my education. This May 2015, I received a professional certificate in Web Writing and Social Media Communication from the University of Toronto. Now, I can recite almost every style-guide fact and opinion – verbatim (a style guide is a set of standards for the writing and design of documents).
My experience with email campaigns is extensive. Today, I use the company, Constant Contact, to design and distribute my emails. I’m sure they are very similar to MailChimp.
Also - I specialize in landing pages. Landing pages do everything for your business. They can be in several places at the same time, literally. You can link them to your website, your Facebook page – just about anything. They are a portable, one-page website. Then, they become your own online, showcase room. They improve your site’s rank, as they give you a chance to showcase your particular greatness.
You can see a sample email in my portfolio, and a landing page. For more samples, please send me a message and I can show you a LIVE landing page in action. This is the only way we’re able to send attachments.
Sincerely, Tim Epstein