The report produced should be technical, covering a complete exploratory data analysis and detailed explanation of the various models considered: full regression model, regression model using the various selection methods, decision trees, neural networks. Using appropriate data mining strategies: cumulative lift charts, non-cumulative lift charts and diagnostic charts, select the best single model, justifying your selection.
In addition, your report needs to explain the results of the cluster analysis so that you are able to recommend to the building society’s manager what the focus will be for the second flow of the virtuous cycle of data mining.
## Deliverables
The user will need to work in SAS Enterprise Miner information regarding what deliverable needed will be discuss after acceptance of bid.