Software PR Launch Collaborations

$15-25 USD / hour

Closed

Posted 7 days ago

$15-25 USD / hour

I’m preparing to take my new software to market and need a PR specialist who can turn carefully planned collaborations into a steady stream of qualified leads on a national scale. The campaign must weave together three channels I value equally—influencers, key media outlets, and industry bloggers—so the story reaches decision-makers wherever they consume tech news. Here’s what I’m looking for: • Messaging & assets – Refine my existing positioning, craft a press release and media kit, and adapt talking points for influencer posts and guest articles. • Target list & outreach – Build or use an up-to-date roster of national tech journalists, SaaS bloggers, and influencer partners, then pitch, follow up, and secure coverage. • Activation plan – Coordinate publication dates, podcast slots, social take-overs, and interviews so each touchpoint ladders up to lead generation goals. • Measurement – Tag every placement (UTM, GA4) and provide weekly reports summarizing reach, engagement, and—most importantly—captured leads. Strong existing relationships with tech reporters, experience using Cision or Meltwater, and a track record of influencer management in the SaaS space will move you to the top of the list. If you can map out how many placements, mentions, or influencer deliverables you expect to lock in during the first month, even better. I’m eager to kick off immediately, so let me know your approach, relevant wins, and the tools you’ll deploy to make this launch a national lead-gen success.

Project ID: 40406258

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4 proposals

Remote project

Active 2 days ago

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4 freelancers are bidding on average $18 USD/hour for this job

@Tanmoy236

Warm greetings! I specialize in SaaS PR and lead-driven campaign orchestration across media, influencers, and bloggers. With over 9 years of experience, I turn product launches into measurable national visibility and qualified lead flow. Here’s how I can help: * Refine messaging, press release, and full media kit for multi-channel use * Build targeted journalist, blogger, and influencer outreach lists * Execute coordinated outreach, follow-ups, and secure placements * Plan synchronized activations (media, podcasts, social) for max impact * Track performance via UTM + GA4 with weekly lead-focused reports I focus on real coverage and lead outcomes. Do you have existing media lists or should I build from scratch, and what’s your primary ICP?

$15 USD in 40 days

4.9

(28 reviews)

5.2

@kingtechsol4

Hi there, have you already defined your core target audience (industry, company size, or user type), or should I help refine the positioning before building the PR and outreach strategy? I specialize in PR-driven launch campaigns for SaaS and software products where the focus is not just coverage, but real lead generation. I can help shape your messaging, refine your press narrative, and coordinate outreach across influencers, tech journalists, and niche SaaS bloggers to ensure your launch gets meaningful visibility. My approach combines clear positioning, structured outreach, and performance tracking so every mention, article, or influencer collaboration contributes to measurable leads, not just impressions. Let’s connect and map out a focused launch strategy that gets your software in front of the right audience quickly. Regards, Irfan-k

$15 USD in 40 days

5.0

(4 reviews)

2.1

@tanyaradzwam7

I launch SaaS products nationally by uniting influencers, tech media, and bloggers into one lead-gen funnel.

$20 USD in 40 days

0.0

(0 reviews)

0.0

@Gabrielconrado7

Hi! I am interested in helping you take your software to market. I can assist in refining your messaging and crafting professional press releases that resonate with tech journalists and bloggers. I am organized and data-driven, focused on tracking every placement with UTMs and GA4 to ensure we are hitting your lead-gen goals. I have a proactive approach to influencer management and am ready to build a solid activation plan for your launch. Let’s discuss how we can secure the best coverage for your product!

$20 USD in 40 days