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We are looking for a results-driven Meta Ads specialist to run Facebook & Instagram ad campaigns focused strictly on lead generation for service-based offerings such as: * Website Design & Development * SEO Services * PPC / Paid Advertising * Landing Page Design This is a performance-focused role. We are not interested in clicks, reach, or impressions—only qualified leads and conversions. Objective: * Generate high-quality leads * Optimize campaigns for low cost per lead (CPL) * Build a scalable lead generation system Scope of Work: * Complete Meta Ads setup (Facebook + Instagram) * Audience research & targeting (US market preferred) * Campaign structure setup: * Multiple campaigns * Ad sets (segmented audiences) * Multiple ads per set * Ad copywriting & creative strategy * Keyword & interest research (for targeting alignment) * A/B testing (ads, audiences, creatives) * Meta Pixel setup + conversion tracking * Landing page alignment (ad-to-page message match) * Continuous campaign optimization (CPL focus) * Weekly reporting: * Leads generated * Cost per lead * Conversion rate Requirements: * Proven experience in lead generation campaigns (Meta Ads) * Experience with service-based businesses * Strong understanding of conversion funnels * Must share actual results (CPL, leads generated) Important: * Do not apply if your focus is on traffic or engagement * Only apply if you can generate leads consistently * This will start as a test project, with potential for long-term work
Project ID: 40390339
14 proposals
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Active 24 days ago
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14 freelancers are bidding on average ₹3,421 INR for this job

"Hi there, Hope you're having a wonderful day! With 3+ years of hands-on experience, we know exactly what it takes to make a Facebook Ad campaign truly shine. From smart planning to creative content, we'll make sure your campaign stays on track and gets as close to its goals as possible. **Here's How We Work:** Stage 1: Planning Your Facebook Ad Campaign Stage 2 : Pinpointing Your Ideal Target Audience Stage 3 : Brainstorming Fresh & Innovative Marketing Ideas Stage 4 : Creating & Publishing Engaging, Unique Content We'd love to hear back from you — let's make your campaign a success! Best Wishes"
₹800 INR in 7 days
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Hi, service-based lead gen on Meta is where I live no vanity metrics, no fluff, just qualified leads at the lowest possible CPL. I've built scalable lead systems for service businesses where CPL dropped 40% within the first month by fixing audience segmentation and ad-to landing page message match from day one. Here's exactly how I'll build your system: Structure: Multi campaign setup cold audiences, warm retargeting, and lookalikes running simultaneously across Facebook + Instagram. Creatives: A/B tested copy + visuals built around each service Web Design, SEO, PPC, Landing Pages each with its own angle and CTA. Tracking: Meta Pixel + conversion events configured correctly so every lead is traceable. No guesswork in optimization. Reporting: Weekly breakdown leads generated, CPL, CVR, and next optimization actions. Only numbers that matter. This is exactly the kind of long-term system-building role I thrive in. I treat the test project as a proof of concept you'll see results before committing further. Ready to start immediately.
₹1,000 INR in 4 days
1.2
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My name is Kirsty and if you're looking for someone who understands the language of results and converting leads, I'm your gal. Though new to Freelancer, I bring solid experience in building websites and applications, a skillset that enhances my approaches in digital marketing and conversion funnels. I’m committed to going the extra mile to ensure every client is 100% satisfied and my rates are highly competitive as I build my profile. What sets me apart from others is that I'm not just focused on clicks and impressions but qualified leads and conversions. This aligns perfectly with your objective of generating high-quality leads at low cost-per-lead, a task I’m well versed in. My strong understanding of optimization tools like A/B testing combined with my proficiency in Meta Ads set-up, ensures we build campaigns targeting segmented audiences with tailored ads. It’s crucial to note that while some marketers may shy away from sharing actual results, my mindset is completely different; transparency and accountability underpin everything I do. I've consistently delivered impressive results in lead generation campaigns throughout my career – a feat that is easily verifiable. In addition, my skills extend beyond campaign setup and targeting to include meta pixel setup, conversion tracking and landing page alignment to ensure an all-encompassing approach for maximum impact moving forward.
₹1,050 INR in 7 days
0.0
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Hi, I understand your requirement clearly — you need qualified leads, not just traffic or engagement. That’s exactly what I focus on. I specialize in Meta Ads (Facebook & Instagram) for service-based businesses, where the main goal is generating high-quality leads at a low cost per lead (CPL). Here’s how I will handle your project: • Complete Meta Ads setup with proper campaign structure • Deep audience research (focused on US market) • High-converting ad copy and creative strategy • A/B testing (multiple ads, audiences, and angles) • Meta Pixel setup + accurate conversion tracking • Landing page alignment to improve conversion rate • Continuous optimization to reduce CPL and increase lead quality I focus only on performance metrics — leads, CPL, and conversion rate. I have experience working with service-based offers like Web Design, SEO, and PPC, and I can share results in chat. I’m ready to start immediately and treat this as a serious test project with long-term potential. Let’s discuss your target audience and current setup so I can build a scalable lead generation system for you. Best regards, Abdullah Al Mamun Meta Ads Lead Generation Specialist
₹1,050 INR in 7 days
0.0
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Bonjour, j'espère que vous allez bien. Chez SEOProEdge, nous aidons les entreprises à se développer grâce aux Meta Ads (Facebook et Instagram) de manière simple, intelligente et axée sur les résultats. Forts de plus de 14 ans d'expérience, nous savons ce qui fonctionne et comment vous apporter plus de prospects
₹1,050 INR in 7 days
0.0
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I came across your requirement for a performance-driven Meta Ads specialist, and this aligns perfectly with my experience in running lead generation campaigns for service-based businesses. In my previous campaigns, I have: • Generated consistent leads for service-based businesses (SEO, web design, ads) • Reduced CPL by optimizing targeting and creatives • Built scalable systems that deliver predictable lead flow I understand that your goal is not traffic, but qualified leads that convert into business, and I approach campaigns with that exact mindset.
₹800 INR in 4 days
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I have more than 2 years old experience and I have generated around 50000 leads per month through meta only at CPL of around Rs. 300 for sectors like automobile where the avg car selling price is 15 Lakhs. I will need more information about the sector and domain and if we have offline customer list data we can increase the lead quality for sure. I can help with the all of your requirements with proven experience in lead generation. I have also generated leads for b2b in US with CPL of around $5 dollars in one of the niche sector in insurance.
₹5,000 INR in 7 days
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Hi , One question before I write a full proposal on "Facebook & Instagram Ads Expert (Lead Generation – Service-Based Business)": What's your last 30-day cost per lead or customer acquisition cost, and how does it compare to your target? I'm asking because the plan changes completely depending on the answer, and a generic pitch now would waste both our time. The freelancers bidding low and promising everything will cost you more than the delta. About me: Murat / MY Dijital, 11 years on Google Ads, Meta Ads, SEO, WooCommerce, Shopify for e-commerce / SaaS / hospitality brands. If the numbers line up, I'll send a tailored plan within 24 hours of your reply — and I can drop two close-fit case studies in chat for context. — Murat, MY Dijital
₹1,050 INR in 7 days
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Pune, India
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