Cashola is a cashback site for the Brazilian public and it uses the Cashback Engine script ([url removed, login to view]) as its platform. The site was styled once, and now we need a redesign and some added backend (php) features to better the user experience and increase traffic and sales ([url removed, login to view]). Wireframes for the Landing Page and My Account Page design can be provided to help you understand our design requirements.
• Website Redesign
- More colour and dynamic content – video integration and image slider etc.
- Campaigns/Offers need to show from the first page
- Larger call to action buttons
- More images, such as icons in the menus
- The landing page and “myaccount” page need the most design work, as elements need to be re-arranged, but we can provide detailed wireframes. The rest of the sites layout is fine but the colour scheme needs work.
• Welcome page
We need a welcome page to show when a new user signs up to Cashola in order to place the Adwords and other tracking pixels.
• Retailer Click message
We need to redesign the message/page to display when a user clicks on a retailers “go to store” link, telling the user that their click has been recorded with that specific retailer and they will receive the Cashback/offer/competition.
• Alternative payment options
Currently users can only request payment into their bank accounts, we would like to offer users other payment options - gift vouchers, as well as Paypal and the Brazilian equivalent – Pagseguro.
• Exit page
We would like to have a pop-up message (only for users not yet registered) when a new user tries to navigate away from Cashola, linking to video and/or our help/FAQ page.
• SEO Friendly links
At the moment Cashola does not have SEO friendly links. Here is an example of the Fashion category link - [url removed, login to view] We would like it to show something like [url removed, login to view] so that our categories and retailers will be indexed by search engines easily.
• Meta Tags
Currently none of the meta tags on Cashola describe the site’s purpose. We would like these to be updated.
We need to be able to extract data from user activity on Cashola and run reports on all data that is inputted into the Cashola database.
• Email Marketing
We need email communication templates to be styled/created
- Welcome Message (already automated)
- Refer a friend (already automated)
- Forgotten password (already automated)
- Account Credited –(needs to be automated and styled).
- General email template - promotional emails. (styled)
• Social Media
We need our social media pages styled in line with Cashola
- Facebook, Twitter, Blog: Tumblr or Wordpress, and blog need to be built under [url removed, login to view]
• Changes to Cashbackengine script –
-When adding retailers – Cashback amount or % is mandatory, we want to be able to add other types of deals (i.e. competitons, cupons, freebies with a dropdown)
- Also insert optional field for Expiry Date for short term offers to be deleted automatically.
• User Generated content
We would like to give users the option to post deals/competitions/samples links onto our blog and Facebook in return for cashback. We would need them to submit the deal, which we would then approve. Once approved, the account credit should be automatic.
• Secure site
We would like to have some portion of the site to be made secure in order to give users confidence that their data is protected.
• Search Function
At the moment the search function within the site is keyword based but we would like to go one step further and somehow base the search on all the products that our retailers offer.
• API and CSV Reports
We need to integrate our system with our main Affiliate Networks, to automate the reports and payments.
the two linked together
- For linear configuration, network, binary spill forced matrix and dynamic compression;
-Setting of hybrid binary network (binary + unilevel matrix)
-Setting eligibility for gold, silver, bronze, diamond, tec ...;
-Network Binary spill with manual option on the left, right or automatic leg;
- Setting the number of levels (Unlimited)
- The number of nominees for level setting (lateral)
- Tuition fee configuration according to plan
- The amount of commission configuration for each level (percentage or fixed)
- The amount of commission setting to display
- Minimum payment setting
- Set forced matrix or not
- Associated list shown networking and genealogy
- Search members by email, name or login
- Registration banners for disclosure
- Message in HTML (to edit the same word)
- Links to register for disclosure
- Records of e-mail marketing for disclosure
- Confirmation payments with automatic inclusion of commissions
manual-inclusion of commissions
- Payroll with automatic calculations
-Discount taxes, inss, etc ..
- Newsletter Submission block
- Options to turn on and off associated with the generation of bonuses to the network or not.
- Bonus registration / prizes for members by rank
- Automatic deactivation of delayed customers
- General statistics
- Level of change to complete the network
- Product registration
- Setting plans
- The basic site layout
- Layout editor
- Send authenticated e-mails
- Automatic addition of new fields in the registration form
- Menu manager and sub dynamic menu
- Field validation making it mandatory
- Option for removing registration form fields
- Addition of unlimited open and restricted extra pages
- Receipt confirmation with registration and sending e-mail
- Sending automatic charge
- Total setting on the panel of all forms of payments
- Revenue control
- Integration of payments in the database and other important functions
- Edition collection of messages, manual, warnings in general
- Sending messages to customers
- Departments setting
CUSTOMERS FEATURES / REGISTERED USERS
- List links to disclosure
- Email marketing for dissemination via e-mail
- Commission table receivable
- Receipts and payments made and received
- Associated list shown your network
- Issue of bank details
- Records statistics of your network
- Username exchange (name or number)
- Check the expiration date
- Direct bank transfer issue on the site
- RedeCard module (VISA, MasterCard, Diners, Hipercard, Discover direct without intermediaries - sight or in installments with automatic return)
- Cielo module (VISA, MasterCard, Diners, Discover, direct ELO without intermediaries - sight or in installments with automatic return)
- Payment via bank transfer / deposit;
- Direct confirmation in the system (without email)
- Payment receipts
- Integration PagSeguro, PayPal, MercadoPago, Digital Payment, Copper Well, HiPay, MOIP, F3B among others, and other important functions
- Form for sending support request
OPEN THE SITE FEATURES
- Automated registration
- Registration confirmation by e-mail
- Level overflow