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kolkata, india
It's currently 9:00 PM here
Joined August 26, 2014
4 Recommendations
Rony R.
@RonyRN
2.8
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kolkata, india
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Jobs Completed
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Branding Strategist - Ad Guru - Copywriter
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Portfolio
Portfolio
PAYEVA
Domain & Slogan Writing
Rony RN
PAYEVA
Domain & Slogan Writing
Rony RN
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$50.00 USD
Catch Phrases
Creative Writing
Marketing
PHP
Slogans
•
$30.00 USD
Advertising
Branding
Internet Marketing
Marketing
Sales
•
Experience
EXECUTIVE STRATEGIST
Jan 2013 - Present
Working as a team leader part of a busy team involved in annual & quarterly tactical planning, scheduling & also delivery across multiple media. Responsible for ensuring that the brand leads among its peers, effective in attracting potential customers.
Logging and progressing all new leads / potential sales enquiries. Writing new marketing material & website content.
Assisting with campaign building, press releasing & promotional copy production.
Sr. Supervisory Strategist
Sep 2009 - Dec 2012 (3 years, 3 months)
Campaign tracking, measurement and evaluation on all activity related to company’s branding strategy. Meeting press conferences and exhibitions. Monitoring and optimizing key internet search engine campaigns.
Implemented research and sourcing strategies that support HR hiring and talent development objectives for Global 100 magazine.
Education
MBA in Business Strategy
(2 years)
Master Degree in Marketing
(2 years)
Graduation In English Literature
(3 years)
Qualifications
Strategic Leadership and Management Certificates
Strategical Management Professional (SMP)
2012
For companies to remain competitive, change is inevitable. So is the need for department leaders, managers, consultants and executives to effectively spearhead change, inspire cooperation among employees, and overcome obstacles to ensure a smooth transition. This online certificate program helps me to become change leaders. Now I can motivate others to build competitive advantages, and be instrumental in making organizational objectives and visions a reality.
Certified Brand Manager®
The Association of International Product Marketing and Brand Management (AIPMBM)
2013
Certified Brand Manager® is a three day certification training, that covers the roles and responsibilities of brand management, and how these are evolving over time, the key organizational interfaces, and the use of the classical marketing “Ps” to strengthen your brand. The course provides all prerequisites, training, suggested readings and supplemental information to help you prepare for applying for the Certified Brand Manager Certification, and AIPMBM membership.
Publications
Your Brand Goes Viral Globally
Simon & Schustter
This book is about how to deal with the fragmentation of markets by building brand identity, creating brand personality, and managing a brand system. It will show you how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organization, and brand-as-symbol perspectives. A great book that shows marketers of any product or service how to engage today's increasingly cynical consumers on deeper emotional levels.
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