SEO and Internet Marketing Services - Costa Rica
GUSTAVO ADOLFO PARRA GOMEZ
Contact Information:
seopractices dot com
[login to view URL] 18-1017
Centro Comercial San José 2000
San José, Costa Rica
Skype: gustavocampo1965
Tel: [login to view URL] San José, Costa Rica
E-mail: gustavoparr at [login to view URL], info at [login to view URL]
Work Experience:
Ene 2008 - Present, Freelance SEO Services
Link Building Campaigns:
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Dic 2005 – Dic 2007, “InterPharm”, Pharmacy Sites, San José, Costa Rica
Assignments:
• Link Development (Submissions, Forums, Blogs, Social Networks, Link Exchange)
• SEO, Internet Marketing
2005 “MIS”, Network of Poker Sites, San José, Costa Rica
Assignments:
• SEO Optimization
• Internet Marketing
2004-2005, “MIS”, Network of Poker Sites, San José, Costa Rica
Assignments:
• Marketing Support
• Link Manager Network Poker Sites
Freelance SEO and SEM:
SEO – SEM campaign with organic placement as a focal point:
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-Keyword research
-Creation of Titles and Meta-tags
-Web pages optimization
-Fixed broken links
-Creation of Style Sheet
-Cleaning of source code
-Redesign (with the help of a web designer)
-Creation of a blog
-Submission to Search Engines and Directories
-Visit to related Forums and Message Boards (Link Popularity)
-Link Exchange
-Related content search
-Keyword placement achieved in Google:
Poker allstar 1
Allstar poker 6
celebrity poker players 9
poker super stars 12
professional poker players 12
poker celebrity 17
celebrity poker blog 33
Personal Blog:
[login to view URL] : A Blog dedicated to share Information and resources about Search Engine Optimization and Marketing for SEO Beginners. (Can be found on the Internet searching for: seopractices)
Education:
2008 - Present
Google Adwords Certification Program
2007– Web CEO ([login to view URL])
Professional SEO and SEM Course
2005 - Private Company M.I.S. (Media Information Systems), Costa Rica
Trained on Basic Website Development
2004 - Private Company M.I.S. (Media Information Systems), Costa Rica
Trained on Basic SEO & Website Development
2003 – Private Company, Costa Rica
Trained on Sports Betting
2002 - C.E.P. (Centro de Estudios Profesionales), Colombia
Computer Operator
1992 – 1996, ICESI, Colombia
B.A. in Business Administration
1982 – 1983, Auburn High School, Auburn N.Y.
High School Degree
SEO Services: Areas of Expertise:
- Search Engine Optimization (SEO).
- Initial ranking reports to find out where the site ranks today.
- Customized keyword analysis to define the best suited key phrases for businesses.
- Keyword optimized page creation and implementation.
- Website functionality and Usability session to make sure the site meets listing criteria and Search Engines filters.
- Creation of a search engine friendly site map.
- Creation of targeted, optimized title and META tags including keywords and description.
- Addition of robots tags and robots.txt files so the search engine spiders are able to crawl the site with ease.
- Submissions to the major Search Engines and Directories, including manual search engine submissions to: Google, AltaVista, AOL Search, HotBot, Lycos, MSN Search, Yahoo, Netscape Search, Open Directory (DMOZ)
- Building of link popularity.
- Recommedation of methods for promoting Websites.
- Creation and implementation of Social Networks with the Google filter requirements.
- Creation and implementation of Web Logs (Blogs).
- Pay per Click campaigns based on Return on Investment.
- Performed detailed site analysis and document tactics to enhance presence in natural search results.
- Optimize the various site components including copy, page title/descriptions, site architecture, and filenames.
- Responsible for setting up and reporting on overall SEO program success with regard to URL ranking changes, traffic changes, link popularity, etc.
- Responsible for reviewing the data regularly and optimizing poor performing listings.
- Information Arquitecture layout and development.
- Creation and development of SEO Web Logs (Blogs).
Computer Knowledge:
Search Engine Optimization, SEO tools, Meta Tag Analyzer, Web CEO keywords, traffic and ranking analysis (Google Analytics), Basic XHTML, Basic CSS, PhotoShop, Dreamweaver, Fireworks, Xenu, Word Tracker, Overture search terms suggestions, Google keyword suggestion tool, Google Sitemaps, Google Analytics, Google Website Optimizer, and Microsoft Office resources.
Other Activities:
-Active member and participant in SEO and SEM most important forums:
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[login to view URL] , [login to view URL] .
- Premium Member of [login to view URL], user seopractices.
- Daily reading of SEO Expert Blogs: Mat Cutts, Aaron Walls, Stuntdbl, Danny Sullivan, Seomoz, Jimboykin and others.
-Working with the concept of Social Media Optimization.
-Working the concept of Social Networks: [login to view URL], [login to view URL], Technorati, Backflip, BlinkBits, Myspace, Flickr, etc.
-Working on the concept of Landing Page Optimization
-Presently reading books about: Web Usability.
-To read in the future: Information Architecture for the Web, Company Management, Search Technology, Web Analytics and afew more.
-Sports: Swimming, Jogging, Weight lifting.
