Design a Logo for Alaskan Pancake Cookies

Status: Closed
Prize: $300
Entries Received: 7
Winner: drilemos

Winner

Contest Brief

This is a logo and packaging design for a food product called Alaskan Pancake Cookies - they are little pancakes with maple syrup in the middle when you bite in. There are different kinds of the cookies, so there needs to be space on the logo to label the specific kind - just put "Denali" in that space for now.

I imagine the main colors to be blue and white, but if you come up with something different, it all depends on how it ties together. Perhaps an overall oval shape like the attached Orville logo, except a nice shaded blue. I want a man in the foreground at a 3/4 view looking forward as if off into the sunset that we can't see. In the background are Alaskan mountains. At the bottom of this is some attractive way of displaying the text (attractive, but perhaps rugged?) and I have provided some examples among the attach files. The text would say "Alaskan" on top and under that in the largest font would be "Pancake Cookies" and then under that would be a smaller banner for displaying the type or flavor, such as "Denali" in this case.

VERY IMPORTANT: I have attached files in a ZIP to help give you details needed to do the design how it needs to be, mixed with your own creativity. I will explain why I have attached each file:

ColumbiaJuanValdez.jpg - this is the only example I could find that roughly shows the kind of layout I am imagining with a man in the foreground and mountains in the background, however I do not want my logo to just be a simple outline as this one is. I need it to have more details and color

orville-redenbacher-logo.jpg - This is a good example of text presentation and especially the detail and color on the man's face. I have included photos of my father in with this zip file so you can get the details on the man's face correct - but I include this logo as an example of a quality illustrated face and interesting text presentation. I also like the shading in the red - if we can do some blue that has good shading like this, it would look very nice

safe_image.jpg - This is an example of a man's illustrated face, but I like how the detail is on the Orville logo better. However this is another way of doing it, and it's also good how the whole logo is a semi-circle. I'm not sure if this will work for mine though

IMG_1957.jpg - this is an actual picture taken of the Alaska mountains outside my fathers home - I include this file to illustrate how I would like the mountains in the background to look and be shaped and shaded

Scan 23.jpeg - This is the most important image of my dad, because it shows the pose and look I need him to have in the logo. You can cut off the illustration below the neck for a headshot and then use the other photos to understand the details of the face that need to be represented in the illustration. An alternative would be to illustrate the entire pose including the horse, but then we would lose facial detail, which I think is important like how it is important in the Orville logo

Scan 2.jpeg - Included for facial detail and hair detail only, as are the other images of my dad

If you have any questions please ask and I will respond as quickly as I can. I have a pretty good idea of what I want for the logo, but there is certainly room for your own creativity to fill in missing details.

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Winner

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Employer Feedback

“Excellent work - was the ONLY designer who was able to see my vision and illustrate it perfectly as needed”

iceman333, United States.

Public Clarification Board

shamim550
- 10 years ago
Please give me feedback #36,#37,#38 & #39 Thanks
- 10 years ago
1. Contest Holder
  - 10 years ago
  A more illustrative look is what I'm looking for after seeing what is possible. Also him in a fishing cap is not the best look.
  - 10 years ago
ura
- 10 years ago
Hi, please take a look at the #30 . Thanks for consideration and your feedback.
- 10 years ago
1. Contest Holder
  - 10 years ago
  Thank you - you did a very good job on this overall, the main issue I see is that he looks too serious, perhaps even a bit mean :) This is true to the picture perhaps, but I think how the other artist interpreted him with a friendly look would work best for a product like cookies
  - 10 years ago
2. ura
  - 10 years ago
  #35 is an attempt to make more friendly facial expression. Please let me know if you'd like to see some changes. Thanks.
  - 10 years ago
beeonnet
- 10 years ago
Plz check my entry #25 and kindly have your say!
- 10 years ago
michaelmahoney
- 10 years ago
Iceman the photo of your dad on the horse(scan23) is awesome! Its a pity from a logo standpoint you cant get that kind of detail into it but it would make a fantastic ad.
- 10 years ago
1. Contest Holder
  - 10 years ago
  Thank you :) Yes I always liked that one - unfortunately the film it was captured on was not as good of quality as today's digital cameras
  - 10 years ago
Crussader
- 10 years ago
I also want to participate in your contest, please wait for my logo
- 10 years ago
suhas02
- 10 years ago
hello... can you upload your dad's photo's with hi resolution for best result. i want image SCAN 23 for my best result. thank you.
- 10 years ago
1. Contest Holder
  - 10 years ago
  Unfortunately all I have is a scan from film, which is the resolution you see. The original film print wasn't very high-res to begin with :)
  - 10 years ago
ura
- 10 years ago
Hi Iceman, please wait till the contest end to get more options to choose from. Thanks.
- 10 years ago
f0tis
- 10 years ago
Please provide some feedback on #11 so i can upload more variations. Thank you.
- 10 years ago
1. Contest Holder
  - 10 years ago
  The font more reminds me of something Hawaiian. I've seen the word Hawaii printed like this before and it immediately brings beaches to mind. Also, in comparison to the design such as #6 the illustration technique used maintains a high level of detail and looks more like a brand I would see at the grocery store
  - 10 years ago
drilemos
- 10 years ago
hello, I just pictured it out when I read the text and see the images... I hope you like it :)
- 10 years ago
View 9 more messages
1. Contest Holder
  - 10 years ago
  Added a private message to the logo space
  - 10 years ago
2. drilemos
  - 10 years ago
  Ok I'll check it, thank you
  - 10 years ago
kekodu
- 10 years ago
can you please send me a private message with your contest description?
- 10 years ago
1. Contest Holder
  - 10 years ago
  Yes I can, but I want to update it publicly as well, so I will keep trying. I changed a few minor, but important details - however the one submission I rated right now has hit many of the elements very well so in some ways it is a better guide than my written description :)
  - 10 years ago
Contest Holder
- 10 years ago
I am trying to edit the contest description to make it better, but Freelancer is not letting me - the script to update apparently crashes and I am left with a white web browser screen :(
- 10 years ago
madhupa77php
- 10 years ago
Hi,I think i have better ideas.Is it mandatory for the logo to contain the human figure?Also as it is a food product shades in blue is not appropriate.Shades in blue goes well with ice creams...Let me know as i feel earth colours are more close to and appealing..Let me know so that i can submit my design...Regards
- 10 years ago
1. Contest Holder
  - 10 years ago
  Earth colors can work too - the more important element is to get the level of quality of the Orville logo
  - 10 years ago
DigiMonkey
- 10 years ago
Thank you for the invitation but my design style isn't appropriate for this contest.
- 10 years ago
1. Contest Holder
  - 10 years ago
  No problem :) Thank you
  - 10 years ago