If you meant to say that you want your results to be there in that black colored carousels, I'm sorry you can't do with ads.
But, we shall do similar to this with shopping ads. Your books images will be featured on too with images, price of the book and so on. People can buy them easily. You shall make profit easily.
If you wanted to have search and display ads as well. kindly check out the proposal for details. kindly ping us back for detailed discussion about Google shopping ads, display ads and more. To have a better understanding which ads will suit you the best.
I follow these procedures to improve your AdWords Sales:
1. Target Audience Analysis:
First, I analyse and understand your business objective. To improve ROI, I will be researching on these points:
> Who are your target customers?
> Where are they?
> What are they searching for? (To do Keyword Research)
> Best Strategy to acquire them?
2. Website Analysis:
Analyse your website structure to provide landing page suggestions, user experience, unique selling points, call to action etc....
Device compatibility testing on Desktop, Mobile and Tablet.
Competitor Analysis to find out target market, target keywords and user experience.
3. Campaign Structuring Analysis:
I look at your objective of AdWords Promotion and provide you long and short term branding/sales strategy. Accordingly, we can decide on suitable campaigns such as Search, Display, Re-Marketing and Call-Only. We can then discuss on Budget split-up based on Device, Location and Time based strategy. Google Analytics & Google Search Console will be linked for benchmarking data analysis.
4. To further improve AdWords ROI:
Tune Keywords, Ads & Ad Extensions to Improve Ad Rank (CTR & Quality Score).
Search Term Analysis
Auction insight analysis
Bidding Analysis.
Deliverables:
Weekly Report indicating Budget spent & ROI.
Out of Scope:
We do not provide Web Development Support
SEO support is not part of this proposal.